It's more than discouraging. But what can you do?
Actually, you can do a lot. And to significantly reduce frustration and overwhelm -- not to mention to save yourself LOTS of time and money-- you want to do what's smart, easy, and effective!
So here's a start, right here and now.
The first thing I tend to do with my business coaching clients is to ask them to address these 2 important self-assessments, and I suggest you do the same:
All these time and frustration-saving pointers AND more! At the end of the Solution Companion Workbook you'll find 4 bonus handouts -- coaching materials I've devised for my clients over the past 6 years, all updated for you, including:
One page Bullet List Business Plan for Solopreneurs in the Healing Arts
17 Sticky (Website) Ideas for Therapists, Coaches and NDs
17 Tips for Strong Online Locator Profiles
Inventory of Necessary Online Tools to Help You Market Like a Pro
Once exclusively provided only to No Hype Mentor by the month clients, this expanded No Hype Method client solution is now available to you for self-paced self-help.
And don't forget, all of the above is just what's in the Solution Companion Workbook. There are two more bonuses AND two consults when you'll get 45-minute, personalized strategy implementation sessions with me -- The No Hype Mentor-Coach -- to answer your questions, help you sharpen your action plan, and refine your compelling questions or marketing message.
No other marketing coach I know of can draw on previous career experience as a professional journalist with a keen eye for strong marketing language that stays within the bounds of clinical ethics.
One page Bullet List Business Plan for Solopreneurs in the Healing Arts
17 Sticky (Website) Ideas for Therapists, Coaches and NDs
17 Tips for Strong Online Locator Profiles
Inventory of Necessary Online Tools to Help You Market Like a Pro
Once exclusively provided only to No Hype Mentor by the month clients, this expanded No Hype Method client solution is now available to you for self-paced self-help.
And don't forget, all of the above is just what's in the Solution Companion Workbook. There are two more bonuses AND two consults when you'll get 45-minute, personalized strategy implementation sessions with me -- The No Hype Mentor-Coach -- to answer your questions, help you sharpen your action plan, and refine your compelling questions or marketing message.
No other marketing coach I know of can draw on previous career experience as a professional journalist with a keen eye for strong marketing language that stays within the bounds of clinical ethics.
Bonus #1 Web-Based Marketing Resource Pack for Counselors
Weeks of research went into creating this 11 page rolodex of webtools and money-saving quick pointers for maximizing the ease of promoting your practice. Includes subscription to my No Hype Resources ezine with continual updates of great, tested, web vendors-- a $97 value, yours free!
Bonus #2 Quick Start Tips Sheets Collection #1
A $150 value, yours free with the ebook. A perfect way to take the next steps without further wait. Included in this collection are:
168 Keywords for Counselors
Switching to a Cash-Based Practice
Deadly Website Mistakes
Business Card Templates
Email Signature Templates
Special Invitation
from Deah
As a socially shy and energetically introverted person myself ~ and therapist & teacher for 20 years ~ I've coached many colleagues like you to find easy and graceful methods for promoting your private practice, and having
more fun doing it.
Being an educator at heart, and knowing now what works in marketing invisible services and what doesn't
I've created the
Shy Counselor
Client Solution
I've put together several things that nearly every other business coaching package, home study program, book, and course leaves out. Yet these extra features are probably THE single biggest factor influencing the low level of success you've been experiencing.
My coaching clients have
had the advantage of this training in previous versions for several years. But now, I can't imagine a better way
to share it with my larger community of colleagues than through this
combination workbook
and 2 strategy implementation consults
where you can get the one-on-one attention
you need
to quickly apply these techniques and concepts
to get more clients with grace and ease.
So I invite you to take advantage of this special offer. Nothing improves your client load like taking decisive action. Get your
Shy Counselor
Client Solution
Companion Workbook
now and schedule your strategy implementation consults today!
from Deah
As a socially shy and energetically introverted person myself ~ and therapist & teacher for 20 years ~ I've coached many colleagues like you to find easy and graceful methods for promoting your private practice, and having
more fun doing it.
Being an educator at heart, and knowing now what works in marketing invisible services and what doesn't
I've created the
Shy Counselor
Client Solution
I've put together several things that nearly every other business coaching package, home study program, book, and course leaves out. Yet these extra features are probably THE single biggest factor influencing the low level of success you've been experiencing.
My coaching clients have
had the advantage of this training in previous versions for several years. But now, I can't imagine a better way
to share it with my larger community of colleagues than through this
combination workbook
and 2 strategy implementation consults
where you can get the one-on-one attention
you need
to quickly apply these techniques and concepts
to get more clients with grace and ease.
So I invite you to take advantage of this special offer. Nothing improves your client load like taking decisive action. Get your
Shy Counselor
Client Solution
Companion Workbook
now and schedule your strategy implementation consults today!
Overwhelmed and frustrated with marketing advice that
seems to work better for others than it does for you?
Socially shy, or energetically introverted and feeling unable
to force yourself to networking meetings, or to
solicit referrals from doctors offices?
Struggling to make a decent living from your therapy practice
and afraid you may have to quit?
Current marketing not paying off?
Desperate to know what will?
seems to work better for others than it does for you?
Socially shy, or energetically introverted and feeling unable
to force yourself to networking meetings, or to
solicit referrals from doctors offices?
Struggling to make a decent living from your therapy practice
and afraid you may have to quit?
Current marketing not paying off?
Desperate to know what will?
Chances are you were taught little to nothing in graduate school about getting clients. And maybe you've spent years in agencies where you don't have to worry about marketing yourself in order to do your work.
Or, perhaps you've had an excellent supervisor who built his referral network and got paneled with insurance companies 20-30 years ago, who isn't savvy to promoting his practice to gain cash-paying clients on the internet, or he's out of touch with the realities of 21st century, internet-based marketing methods.
And worse, if you're like me and hundreds of our colleagues, you're not really comfortable with being in "sales" mode, trying to persuade people to become your clients.
That pretty much leaves you desperate for answers to your most pressing question -- how can you get known in your community as a great therapist?
Or, perhaps you've had an excellent supervisor who built his referral network and got paneled with insurance companies 20-30 years ago, who isn't savvy to promoting his practice to gain cash-paying clients on the internet, or he's out of touch with the realities of 21st century, internet-based marketing methods.
And worse, if you're like me and hundreds of our colleagues, you're not really comfortable with being in "sales" mode, trying to persuade people to become your clients.
That pretty much leaves you desperate for answers to your most pressing question -- how can you get known in your community as a great therapist?
What if I told you -- that's the wrong question!
Yep, no kidding, worrying about "getting known"
will take your efforts off track
Yep, no kidding, worrying about "getting known"
will take your efforts off track
So you've probably asked other therapists what works for them, right?
You've made brochures and business cards, and probably made a website that explains all about what counseling with you is like and the many diagnoses you can treat. It's pretty, but it's not bringing in many clients.
Maybe you've written letters of introduction to doctors, hoping for referrals. Or sent postcards, or even business card magnets for their filing cabinets. Or taken them boxes of brownies with your business card on top of each neatly plastic wrapped portion. And only a couple short term clients have resulted.
Others are doing "signature talks", and making the rounds of business networking "leads" groups ...which make you cringe... but you join a business alliance hoping to meet people who will be interested in your services. When they ask what you do, and you tell them you're a psychotherapist, they ask -- oh, so you do psychic readings ??!
You've made brochures and business cards, and probably made a website that explains all about what counseling with you is like and the many diagnoses you can treat. It's pretty, but it's not bringing in many clients.
Maybe you've written letters of introduction to doctors, hoping for referrals. Or sent postcards, or even business card magnets for their filing cabinets. Or taken them boxes of brownies with your business card on top of each neatly plastic wrapped portion. And only a couple short term clients have resulted.
Others are doing "signature talks", and making the rounds of business networking "leads" groups ...which make you cringe... but you join a business alliance hoping to meet people who will be interested in your services. When they ask what you do, and you tell them you're a psychotherapist, they ask -- oh, so you do psychic readings ??!
Been there, tried all that,
wasted lots of time and money....
and, yes! someone really asked me that!
wasted lots of time and money....
and, yes! someone really asked me that!
Take an inventory of all your marketing activities
~ is your marketing message emotionally compelling?
~ what else do you already have in place?
~ how well are these activities working for you?
~ what have you created that now works for you, without you?
~ what do you know you need to do, but aren't sure how?
I urge my clients to get your foundations in place -- especially that compelling core message, sticky website and one email-delivered, list-building give away -- before attempting any other marketing activity.
Decide what activities fit your personality, ethics, and energy
~ what marketing activities are fun for you to do weekly?
~ which action tasks are easy to do daily?
~ what boundaries do you want to hold in your marketing?
~ rule out anything that doesn't energize your spirit
After these considerations, pick ONE main marketing project. Detail all the steps involved, including evaluating success and making adjustments. Then work that one marketing project and nothing else until a reasonable amount of time can show it works, or doesn't.
~ is your marketing message emotionally compelling?
~ what else do you already have in place?
~ how well are these activities working for you?
~ what have you created that now works for you, without you?
~ what do you know you need to do, but aren't sure how?
I urge my clients to get your foundations in place -- especially that compelling core message, sticky website and one email-delivered, list-building give away -- before attempting any other marketing activity.
Decide what activities fit your personality, ethics, and energy
~ what marketing activities are fun for you to do weekly?
~ which action tasks are easy to do daily?
~ what boundaries do you want to hold in your marketing?
~ rule out anything that doesn't energize your spirit
After these considerations, pick ONE main marketing project. Detail all the steps involved, including evaluating success and making adjustments. Then work that one marketing project and nothing else until a reasonable amount of time can show it works, or doesn't.
You're right. Those two self-assessments aren't enough. They are just the important starting point.
And what really helps the shy or introverted counselor, in my personal experience and in what I've seen work for my clients, is this:
The best advice
I ever got
about marketing
my private practice
Don't promote just the benefits of your services.
Provide authentic helpfulness with problem solving ideas at the right time, for the right people.
Doing that multiple times, in different ways, positions you in your marketplace as a memorable and valuable resource your ideal clients will remember when they are ready for what you offer.
I ever got
about marketing
my private practice
Don't promote just the benefits of your services.
Provide authentic helpfulness with problem solving ideas at the right time, for the right people.
Doing that multiple times, in different ways, positions you in your marketplace as a memorable and valuable resource your ideal clients will remember when they are ready for what you offer.
Get your marketing message into strong, specific, emotionally compelling language that you can repeat with confidence in writing and under any social pressure.
Scour your business behavior habits for all signs of self-sabotage, and stop giving yourself excuses for why you aren't following through on your business building plan
Create and diligently work a coherent marketing action plan that maximizes your talents and really connects with your desired ideal clients.
Devise problem-solving products -- ezines, blogs, special reports, tip sheets, self-scoring quizzes, ebooks, PowerPoint slide shows, audio recordings, tele-classes -- to establish VALUE (not just knowledge) credibility and rapport with potential clients.
Maintain your focus by being clear about what fits your personality, your ethics, and your energy -- resist temptation to do everything that works for anyone else unless it is authentically You. You won't go wrong by maximizing your own true talents.
Scour your business behavior habits for all signs of self-sabotage, and stop giving yourself excuses for why you aren't following through on your business building plan
Create and diligently work a coherent marketing action plan that maximizes your talents and really connects with your desired ideal clients.
Devise problem-solving products -- ezines, blogs, special reports, tip sheets, self-scoring quizzes, ebooks, PowerPoint slide shows, audio recordings, tele-classes -- to establish VALUE (not just knowledge) credibility and rapport with potential clients.
Maintain your focus by being clear about what fits your personality, your ethics, and your energy -- resist temptation to do everything that works for anyone else unless it is authentically You. You won't go wrong by maximizing your own true talents.
You get clear, specific instructions that give you immediate help on the key foundations of marketing a cash-based counseling practice -- in terminology that makes sense to the clinical mind!
Delivered as an ebook to print out or work with online with a special pdf write in webtool that I recommend, you'll have:
- 3 key sections that go step by step for easy application
- Exercises to show you exactly how to formulate, decide and implement
- Specific guidance on the toughest marketing novice problems
- Proven tools tested by 100s of others in the healing arts -- just like you!
Need more help? Try
with 77 page Solution Companion Workbook
plus 2 strategy implementation consults
with 77 page Solution Companion Workbook
plus 2 strategy implementation consults
Organized in a logical sequence to tackle emotional saboteurs about marketing first, then foundation keys next, followed by suggested strategic actions and ending with what to do while waiting for your marketing to kick in, the Solution Companion Workbook keeps you moving forward with practical explanations and exercises that help you:
- Determine what entrepreneurial traits you need to develop
- Assess insecurities impacting your marketing
- Resource what you can do about insecurities are self-sabotaging
- Decide how to meet your emotional needs as a business owner
- Learn the 4 steps you must take to get clients in your door
- Discover the 4 things NOT to do
- Use a focused tool to define your marketing niche
- Match personality to the best marketing methods for you
- Weigh options for being a Do-It-Yourselfer versus Outsourcing
- Test out basic online tools to maximize your web-presence
- Develop a coherent compelling marketing message
- Think through your own unique selling points
- Draft a memorable, juicy tagline
- Create your networking rap
- Write strong connecting questions for prospects to resonate with
- Compose your own powerful, client-attracting story
- Find out what makes a good domain name and when to register it
- Get suggestions for where to build and host your site
- Learn what essential 5 pages of content your website needs
- Find out what really needs to be on your business card
- Strategize marketing activity options in 6 proven areas
- Develop a sustainable plan with a special ready-to-use action form
- Work with exercises to improve courage and confidence
- Ideas for keeping emotional fortitude high during tough times
- Specific Next Steps to take when you're done with the workbook
That doesn't seem like enough... What else can you do?
How does that really help
the shy or introverted counselor?
Here are 5 specific answers for you
How does that really help
the shy or introverted counselor?
Here are 5 specific answers for you
The Shy Counselor Client Solution
Your Solution Options
Solution Companion Workbook:
with Bonus #1
$57
immediate access
with Bonus #1
$57
immediate access
The Whole Solution:
with the Solution Companion Workbook
Bonuses #1 & #2
plus 2 Strategy Implementation Consults
$257 value
now just $197
with the Solution Companion Workbook
Bonuses #1 & #2
plus 2 Strategy Implementation Consults
$257 value
now just $197
All content on this website is protected by
Copyright 2010 Deah Curry PhD, CPC
The Shy Counselor Client Solution
All rights reserved in all media
11410 NE 124th St PMB 206 ~ Kirkland WA ~ 425-814-9083
Copyright 2010 Deah Curry PhD, CPC
The Shy Counselor Client Solution
All rights reserved in all media
11410 NE 124th St PMB 206 ~ Kirkland WA ~ 425-814-9083
Contact DrDeah@DeahCurry.net
if payment does not result in
immediate access to your downloads
if payment does not result in
immediate access to your downloads